The form of digital advertising that works best for brand building and whose effectiveness can be measured by using good tracking tools is
A. search advertising.
B. banner ads.
C. directories and classifieds.
D. social network advertising.
E. mobile advertising.
Answer: B
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To incorporate sustainability into the Cost of Goods Manufactured report, include information on all of the following except:
A. sustainability benchmarking information for peer companies. B. indirect labor rates. C. the cost of direct materials used compared to standard (non-sustainable) materials. D. source information for direct materials used.
A recommendation level of inventory days of supply might be?
a. 0 b. 10 c. 40 d. 500
Claims of unequal pay for jobs of comparable worth may be brought under:
a. Title VII. b. The Equal Pay Act. c. OSHA. d. Such claims may be brought under all of the above.
The iceberg principle suggests that
A. most competitors' strategies are not obvious on the surface. B. small customers usually have the most hidden profit potential. C. no matter what control procedure is used, most major problems are impossible to detect until it is too late. D. conclusions based on summary information are often misleading. E. None of these answers is correct.