_______________ refers to the rules or standards within a Culture about what is right and wrong.

A. Justice
B. Speaker responsibility
C. Ethics
D. None of these answers are correct.


Answer: C. Ethics

Communication & Mass Media

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An advertisement should persuade people to enact a behavior that will benefit ______.

A. the client B. both the consumer and the advertiser C. the ad agency D. the field

Communication & Mass Media

In a speech on hand-tossed pizza, a speaker presents a list of very detailed steps to making a pizza by hand, and follows with precise examples. If a listener gives the feedback “The clarity of the steps made them easy to follow and I feel confident that I can duplicate the steps at home,” he/she is commenting on the __________________.

a. content c. speaker credibility b. delivery d. structure

Communication & Mass Media

Jared agrees with his company's goal of providing the safest products on the market. This is an example of:

a) contractual shared meaning. b) ambiguity. c) roletaking. d) consensual shared meaning.

Communication & Mass Media

The second task in brainstorming is to

a. get away to a quiet place. b. generate a list of ideas or topics. c. evaluate your ideas or topics. d. order out for pizza.

Communication & Mass Media