The amount by which a project increases the value of the firm is given by the project’s ______.
A. accounting rate of return
B. net present value (NPV)
C. internal rate of return (IRR)
D. present value
Answer: B. net present value (NPV)
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Which of the following is a disadvantage of surveys (Table 4.3 in the text)?
A) interviewer errors; respondent errors B) data is lacking in terms of content, quantity, and quality C) data may not be representative; quality of data limited D) coverage may be incomplete; matching of data on the competitive activity may be difficult
The movement of a nation's population from rural areas to cities is known as the __________.
Fill in the blank(s) with the appropriate word(s).
Because competitors in oligopolistic industries are so interdependent, it is especially important for managers in those firms to monitor and respond to changes their competitors make.
Answer the following statement true (T) or false (F)
Overreliance on goal setting can result in this
A) too much attention to long-term priorities B) not enough attention to short-term priorities C) too much attention to short-term priorities D) not enough attention to both long- and short-term priorities