Rhode gave National Oil Company the right to lay a pipeline under Rhode's property. This right is
a. a license.
b. eminent domain.
c. an easement.
d. an accretion.
C
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All of the following are examples of ideas that can be marketed EXCEPT:
A. Apple using a TV ad to explain the features of an iPad mini (camera, screen resolution, user interface, etc.). B. the Nature Conservancy marketing the cause of protecting the environment. C. State governments in Arizona and Florida marketing the notion of taking a warm, sunny winter vacations in their states. D. Charities like the Red Cross marketing the idea that it's worthwhile for you to donate your time or money to their causes to benefit society. E. conservative politicians who attempt to persuade voters of the need to slash government spending to reduce the $17 trillion debt.
A group of products within a product class that are closely related because they perform a similar function, are sold to the same customer groups, are marketed through the same outlets or channels, or fall within given price ranges is known as a
________. A) product type B) product class C) need family D) product variant E) product line
Social media embody social computing tools commonly referred to as Web 1.0
Indicate whether the statement is true or false
If sales are $525,000, variable costs are 56% of sales, and operating income is $50,000, what is the contribution margin ratio?
A) 44% B) 26.5% C) 9.5% D) 64%