Whenever the president of the local public university promotes the institution, he emphasizes the university's price (much lower than neighboring private colleges), high-quality education, and student-centered faculty. He is positioning the institution based primarily on

A. symbols.
B. product attributes.
C. competitive comparisons.
D. profitability.
E. value.


Answer: E

Business

You might also like to view...

Which of the following is not true of the chart of accounts?

a. Asset accounts usually are listed first; b. Account numbering should follow a random pattern; c. The list contains the accounts used by the business; d. Accounts are arranged according to the accounting equation; e. More accounts can be added later.

Business

Successful management of today’s increasingly diverse workforce is among the most important global challenges faced by:

a. Corporate Leaders b. Community leaders c. International legislators d. Political leaders

Business

Max Company's first year in operation was Year 1. The following inventory purchase information comes from Max's accounting records for the year: In December Year 1, Max sold 350 units for $480 each. Operating expenses for the year were $30,000, and the tax rate was 30%. Required: a) Calculate the cost of goods sold using LIFO.b) Calculate the cost of goods sold using FIFO. c) What amount of income tax would Max have to pay if it uses LIFO? d) What amount of income tax would Max have to pay if it uses FIFO? e) Assuming that the results for Year 2 are representative of what Max can generally expect, would you recommend that the company use LIFO or FIFO?

Explain. What will be an ideal response?

Business

Strikers engaged in activities that are not protected by law must still be rehired after a strike.

Answer the following statement true (T) or false (F)

Business