Goodyear manufactures tires and owns the service centers that sell them. Campbell's Soup does not actually own the other channel members. However, its dominant position allows it to influence the distribution decisions of the entire system. For example, it has a major influence over how its products are displayed in retail stores, how its products are promoted, and more. Goodyear is an example of a(n) _______________. Campbell's is an example of a(n) ____________.
A. administered VMS; contractual VMS
B. contractual VMS; corporate VMS
C. corporate VMS; administered VMS
D. administered VMS; corporate VMS
E. corporate VMS; contractual VMS
Answer: C
You might also like to view...
Of the following, which purchase funnel stage is the broadest?
A) shopping B) familiarity C) intention D) loyalty E) purchase
Odell, an officer of Professional Sportsgear Corporation, uses special software to help identify employees who might commit embezzlement and other wrongful acts. The software performs this function by
a. scanning e-mail for certain words and phrases. b. looking for anomalies in the firm's financial records. c. recording phone calls for a third party's review. d. archiving all electronic communication as potential evidence.
W.R. Lynch and Company made a gift of land to the Phoenix Zoo using the following language: "To the Phoenix Zoo so long as the property is used for a children's petting zoo." The Zoo had a petting zoo for children on the property for five years and then began construction of an art museum. W.R. Lynch then sold the land to Marquardt Developers for a condominium project. The Phoenix Zoo has brought
suit to halt construction of the project. What type of land interest did the grant from W.R. Lynch to the zoo create? A) Fee simple determinable B) Fee simple subject to a condition subsequent C) Fee simple absolute D) Tenancy at will
Explain why quality is important