Which unique characteristic of services means consumers must be present during the production?
A. intangibility
B. inseparability
C. heterogeneity
D. perishability
E. connectivity
Answer: B
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A construction company that builds skyscrapers is likely to have an operating cycle longer than one year
a. True b. False Indicate whether the statement is true or false
In general, using statements or demonstrations in the approach is more effective than asking a prospect questions.
Answer the following statement true (T) or false (F)
Workplace etiquette includes
a. using vulgar language to make a point. b. avoiding company rules. c. demonstrating generosity and compassion. d. being a bit late to meeting so that others know you are present.
Which of the following is an idea that you can incorporate into an effective beginning paragraph in a bad-news message??
A) ?When there is positive and negative information to be conveyed, state the negative news first. B) ?Introduce the refusal of a current request by referring to the initial transaction. C) ?Begin the refusal with a statement that leads the audience to expect good news. D) ?Always present the main idea in the first statement of the message.