List the three types of credibility and discuss how a speaker can enhance credibility at each level
What will be an ideal response?
1) Initial: give attention to appearance, establish eye contact before speaking, and prepare a brief introduction that highlights your accomplishments that can be used to introduce you before you speak. 2) Derived: establish common ground, support arguments with evidence, and present a well-organized speech. 3) Terminal: end with eye contact and be prepared for questions.
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The ______ fallacy suggests that because everyone else believes something or is doingsomething, that it must be valid, accurate, or effective
a. causal b. bandwagon c. hasty generalization d. red herring
Is it ethical, in your opinion, for public relations practitioners to ghostwrite articles that tout a pharmaceutical company's product?
What will be an ideal response?
Briefly describe three strategies to minimize misunderstandings and avoid pseudoconflict.
What will be an ideal response?
Benjamin Bloom divided up competencies into three areas,
Knowledge, Feeling and A. Understanding. B. Mastery. C. Skills. D. Insight. E. Development.