When you speak and the listener turns her head and leans forward to hear you better, you may need to adjust which paralanguage cue?
a. amplitude
b. intensity
c. rate
d. volume
Answer: d
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Taylor Ltd. uses high-end machinery and processes to manufacture high-quality automotive spare parts. Its advertisements highlight the statement "Our manufacturing process is fully automated with no compromise on quality."
Its commercials also have a voiceover that describes the manufacturing process to the audience. Which format does the advertisement use? Why? a) Documentary; as the ad presents the way the product is made b) Slice of life; as the ad shows that its product, owing to its unique manufacturing process, meets the needs of the consumers c) Anonymous announcer; as the ad has a voice in the background which does not identify itself d) Problem resolution; as the ad resolves the problem of quality in the manufacturing field
In your own words, summarize how males and female differ in their perceptions of social relationships
What will be an ideal response?
With broadcast advertising, there are no hard-and-fast rules for determining a commercial’s effectiveness
A. TRUE B. FALSE
During the years of the U.S. wars in Iraq and Afghanistan, many Muslim students reported feeling excluded at the U.S. colleges and universities they attended. Their experience exemplifies how sometimes we mistreat people we perceive as part of
A. a society. B. an out-group. C. an in-group. D. a co-culture.