In a centralized organizational structure, the ________ department is responsible for developing promotional plans that will be approved by management and recommending a promotions program based on the overall marketing plan, objectives, and budget.
A. product planning
B. production
C. finance
D. auditing
E. advertising
Answer: E
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Which of the following would be considered a part of a consulting services (non-assurance) engagement?I.Expressing a conclusion about the reliability of an entity's financial statements.II.Reviewing and commenting on a client-prepared business plan.
A. I only. B. II only. C. Both I and II. D. Neither I nor II.
Cash-basis accounting as a basis for preparing financial statements is
A) allowed under GAAP. B) not allowed under GAAP. C) preferred under GAAP. D) used by most companies.
Which of the following is true about mobile devices in the workplace?
A) If using a personally owned device, the employer cannot dictate use. B) If an employer provides a mobile device to an employee, the employee can use it for personal use as well as business use. C) Employers have the right to dictate mobile device usage policies. D) Most employers understand that employees can multitask and simultaneously take care of personal as well as professional issues with a mobile device. E) Most employees understand that taking care of personal issues on a mobile device can be disruptive to the work area, and should practice proper etiquette by stepping into a hallway or other non-work area to conduct personal business.
Which of the following statements is true of a tiered reward structure?
A. It provides an incentive for customers to consolidate their purchases with one retailer to reach the higher tiers. B. A tiered reward structure charges customers who use services. C. It helps retailers determine which products customer purchases during a single shopping trip. D. Customers belonging to the same tier form a retail brand community. E. It uses software to discover new insights into the buying patterns of customers using large databases.