Discuss the impact of blogs and online social networks on companies and how companies should respond?
What will be an ideal response?
Blogs are Internet musings by individuals. Companies can respond to individual blogs. Companies can also develop their own blogs. By providing information and allowing customers to make comments, companies can benefit from blogs.
Social networks are growing and are a way to reach many consumers. Companies can participate in social networks through advertising on the sites and also by making comments. User-generated ads and comments are becoming popular and can be used by companies to learn how consumers view their products. Retail companies will often provide and encourage consumer-generated reviews of their products. This information is used by other consumers to make purchases.
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Grant's Ironhorse Company manufactures model railroad cars. At the end of October, 2019 the accounting records showed the following:
(a) Prepare a schedule of cost of goods manufactured for Grant's Ironhorse Company and
(b) Prepare an income statement for Grant's Ironhorse Company for the year ended October 31, 2019
Which of the following is not a trend promoting the increased use of business process reengineering (BPR)?
a. advancement of technology b. pursuit of increased quality c. price competition caused by globalization d. business expansion
The constraint for the South Asia demand region is:
A) X31 + X32 + X33 + X34 =7. B) X31 + X32 + X33 + X34 ? 7. C) X13 + X23 + X33 + X43 ? 7. D) X13 + X23 + X33 + X43 = 7.
?Explain why marketing efforts should be oriented toward creating and sustaining satisfying exchange relationships.
What will be an ideal response?