Explain why and where decisions are made among ICs and their subsidiary units.
What will be an ideal response?
Answers may vary, but may include the following points. Theoretically, all decisions could be made either at the international company headquarters or at the subsidiary level. As common sense would indicate, they are not; instead, some decisions are made at headquarters, some are made at subsidiaries, and some are made cooperatively. Many variables determine which decision is made where. Some of the more significant variables are (1) product and equipment, (2) the competence of subsidiary management and reliance on that management by the IC headquarters, (3) the size of the IC and how long it has been one, (4) the detriment of a subsidiary for the benefit of the enterprise, and (5) subsidiary frustration.
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Every time a search is made using keywords related to construction, search engines display text-based advertisements and links to Regan Builders, a construction firm. The marketing tool used by Regan Builders is best referred to as a ________
A) display advertisement B) contextual advertisement C) digital catalog D) community Web site E) Web blog
After dealing with a prospect's objection, the very next thing the professional salesperson should do is to:
A. apply the FAB sequence. B. use the 5-question sequence. C. conduct a trial close. D. continue the presentation. E. return to the SELL sequence.
What does Handy’s sigmoid curve outline?
a. The stages of organizational change b. Where one should begin changing and where it becomes obvious that one needs to change c. How people respond when change is enacted d. The quantity of inputs that go into creating change
Applied Business Corporation makes and markets its products nationwide. Under the stakeholder approach, to be considered socially responsible when making a business decision, Applied must take into account the needs of
a. its consumers, the community, and society only. b. its employees and owners only. c. its employees, owners, consumers, the community, and society. d. no one.