Explain the differences between the terms race, ethnicity,

and culture.

What will be an ideal response?


Race refers to biological differences, ethnicity relates to religious or national
affiliations, and culture is the system that teaches a set of objectives and rules that help us
survive and gain societal acceptance within our community.

Communication & Mass Media

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What term refers to the timed releases of films to different outlets such as domestic theaters, pay channels, and video rental?

a. ?windows b. ?merchandising c. ?segmentation d. ?vertical integration

Communication & Mass Media

The principle of inoculation is best described as:

A. The idea that people may never open themselves up to accepting certain messages. B. The idea that at any time, any person has the ability to change their beliefs. C. The idea that a speaker can generate defiance to future messages that are counter to the position the speaker wants the audience to maintain. D. The idea that a speaker can tolerate any audience no matter what they believe.

Communication & Mass Media

Briefly explain the reasons a subordinate might upwardly distort information

Fill in the blank with correct word

Communication & Mass Media

Your textbook recommends that you use presentation technology to illustrate each point in your speech.

Answer the following statement true (T) or false (F)

Communication & Mass Media