Hakeem had put in a full day’s work and now was headed to the local library to tutor disadvantaged children from the community who were struggling with reading. Fortunately for the children, Hakeem was bringing the gift of several new books purchased by his employer to help them out. Fortunately for Hakeem, tomorrow he would get to go in late to make up for all the time he would be spending tonight. What type of workplace does Hakeem work in?
a. exclusionary
b. community based
c. inclusive
d. profit driven
c. inclusive
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Which of the following is most likely true about the digital age with regards to marketing?
A) The number of businesses connecting people over digital networks is in decline. B) Digital networks allow marketers many ways to build customer relationships. C) The Internet has had little impact on the ways consumers purchase products. D) Most firms are shifting back to traditional marketing forms to build customer value. E) Online-only marketing is more commonly used by firms than multichannel marketing.
If the liabilities of a business increased $75,000 during a period of time and the stockholders' equity in the business decreased $30,000 during the same period, the assets of the business must have:
A. Decreased $45,000. B. Decreased $105,000. C. Increased $30,000. D. Increased $45,000. E. Increased $105,000.
How have bloggers changed the manner in which news is aggregated, distributed, and consumed?
A) MPR professionals prefer not to use traditional media. B) Everyone with a computer can become a journalist. C) Conventional journalists no longer post blogs. D) Advertisers are rushing to sponsor freelance bloggers. E) News has become more one-sided.
A Web-Star salesperson is giving a sales presentation to a buying committee. What should the Web-Star salesperson most likely do in this situation?
A) Focus only on the technically knowledgeable members of the group. B) State the adaptive selling objective for each group member. C) Use technical specifics when speaking to silent members. D) Utilize an elevator speech to develop rapport quickly. E) Identify the primary decision makers in the group.