According to the text, the inclusion of laugh-tracks on situation comedies is a good
example of which of the following principles of persuasion?
a. reciprocity
b. social proof
c. authority
d. liking
e. scarcity
b.
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Which of the following statements is true about style?
A) Each speaker has a style which is determined by the speaker; it is speaker dependent. B) A speaker's style is predetermined early in life and cannot be changed. C) Style is unique; it sets each speaker apart from all others. D) Style comes naturally to speakers. E) Style is determined by the audience; it is audience dependent.
According to the text, why are paranormal themes in the media so scary?
a. They tend to present mysterious and uncontrollable forces in a way that convinces the viewer of their reality. b. They tend to produce heightened levels of physiological arousal when compared to other sorts of scary themes. c. They tend to encourage viewers to engage in the willing suspension of disbelief to a greater extent than they normally would with other themes. d. They tend to encourage a focus on BOTH concrete, visual processing as well as conceptual or abstract processing. e. They tend to rely on more expensive special effects that have a greater emotional impact on viewers due, in part, to the novelty of the effects themselves.
The first step in editing a story is to read it completely before making any changes
Indicate whether the statement is true or false
The most frequently used organizational pattern is the __________ pattern, which uses logical divisions.
Fill in the blank(s) with the appropriate word(s).