Under what conditions must a deferred income tax asset be recorded?
What will be an ideal response?
A deferred income tax asset is recorded when there is a temporary difference between financial accounting and income tax accounting rules, and income is taxed before it is recognized for financial accounting (or an expense is recognized for financial accounting before it can be deducted on the income tax return).
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The rapid diffusion of multipurpose smart phones, broadband and wireless Internet connections, and ad-skipping digital video recorders (DVRs) have augmented the effectiveness of the mass media
Indicate whether the statement is true or false
The achievement of a marketing objective is not typically measured as a part of the marketing planning process
Indicate whether the statement is true or false
When analyzing its portfolio of businesses with the Boston Consulting Group model, Disney views its movie brand as a star. What does this mean?
What will be an ideal response?
When Myrtle comes home from work one evening, she finds that her yard has been mowed and trimmed. Later, a man comes to collect for the yard work done. Myrtle refuses to pay for the work since she has never seen the man before and did not hire him to do her yard work. Which of the following answers is most accurate?
a. This is an implied, unilateral contract and she must pay the price requested by the man. b. This is an express, voidable contract that either party may avoid. c. The court would order Myrtle to pay the reasonable value of the yard work because of the benefit conferred on her. d. Myrtle would not have to pay for the yard work.