Using a fantasy football league to attract individuals to a website is an example of:

A) financially-based incentive
B) viral marketing
C) cyberbait
D) convenience incentive


C

Business

You might also like to view...

The Shane Company began business early in 2016, when Shane paid an initial fee of $100,000 to purchase a franchise. In forming the company, Shane also spent $11,000 on legal fees and $4,500 on accounting fees. During the year, Shane spent $7,500 on product development and paid $10,000 in continuing franchise fees. What amount should Shane capitalize for intangible assets in 2016?

A) $100,000 B) $115,500 C) $123,000 D) $133,000

Business

As negotiations move toward a close, negotiators must attend to two key aspects of communication and negotiation simultaneously: the avoidance of ________ mistakes and the achievement of satisfactory closure in a constructive manner.

Fill in the blank(s) with the appropriate word(s).

Business

In Turkey, a salesperson wants to sell a block of 75 symphony tickets to an Armenian senior citizen center to hand out to its members. If he can sell these remaining tickets, he will receive a $500 bonus. When the center director asks him if there will be adequate security at the event, the Turk assures her the arena has doubled its security force for the event even though no special security arrangements have been made in spite of recent threats made against Armenians. The Turkish salesperson is most likely functioning at the ________ stage of moral development.

A. principled B. conventional C. discretionary D. preconventional E. postconventional

Business

Which of the following is a lean initiative that is consistent with sustainability practices?

A. increase in use of raw materials B. reducing transportation requirements C. increased frequency of quality inspections D. employing more quality control personnel

Business