Which of the following occurs when the rater’s overall positive impression or evaluation strongly influences the rating of specific attributes?
A. horns effect
B. contrast effect
C. halo effect
D. self-serving bias
C. halo effect
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What is an open-ended question? Why are open-ended questions beneficial to use in the interview process?
What will be an ideal response?
Which of the following is the most likely indicator of contractual incapacity?
A. a lucid interval B. dementia C. ratification D. old age
Identify a few situations in which price cuts or price increases might be necessary
What will be an ideal response?
Calypso Motors recently rolled out its Proteus hatchback. Proteus combines the attractiveness of a luxury car with the excellent agility of a sports car
Calypso Motors is confident that Proteus will appeal to both sports car enthusiasts as well as the luxury segment. Which of the following types of market segmentation is evident here? A) gender segmentation B) income segmentation C) benefit segmentation D) geographic segmentation E) age and life-cycle segmentation