When a person assigns to others the characteristics or feelings that they possess themselves, ________ is occurring.
Fill in the blank(s) with the appropriate word(s).
projection
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The modern catalog consumer is most likely which of the following?
A) someone who has little or no access to retail stores B) someone who has little or no access to Internet technologies C) someone who wants to save time shopping D) someone who shops only for sales bargains E) someone who does not accept telemarketing calls
Which of the following leadership behaviors identified by the culturally endorsed implicit leadership theory is defined as--involving others in decision and implementations?
A. charismatic/value-based B. team-oriented C. participative D. humane-oriented
BzzAgent
A. counteracts false rumors or negative buzz for quality products or services that have been unjustly accused on social networking websites. B. captures honest word-of-mouth testimonials from satisfied customers who will promote new products or services. C. was the first on the Internet to create a public forum for new products. D. uses ethnographic research techniques to discover subtle behavioral and emotional reactions to products in their natural use environment. E. is the number one consumer information source in developing countries.
Which of the following is a definition of expenses that clearly represents an asset-liability approach?
a. Expenses are outflows or other using up of assets or incurrence of liabilities (or a combination of both) during a period from delivering or producing goods, rendering services, or carrying out other activities that constitute the entity’s major or central operations. b. Expenses are costs directly associated with the revenue of the period. c. Expenses are gross decreases in assets or gross increases in liabilities recognized and measured in conformity with generally accepted accounting principles that result from those types of profit-directed activities of an enterprise. d. Expenses in the broadest sense include all expired costs which are deductible from revenues.