The resource-based view of the firm:
a. suggests that resources, as compared to capabilities, are more closely linked with sustainable competitive advantage.
b. argues that the industry environment has a stronger influence on firms' ability to implement strategies successfully than does the competitor environment.
c. calls for firms to focus on their homogeneous skills to compete against their rivals.
d. assumes that resources may not be mobile across firms.
D
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All of the following are components of the neurological underpinnings of leadership traits and behaviors except ______.
a. research that has shown that intrinsic structures in the brain are associated with various aspects of effective leadership, such as visionary leadership b. that people differ on intrinsic brain structures, and these differences are associated with whether they will tend to be effective leaders c. that hypnotherapy might help the brain to be trained to be more conducive to effective leader cognition and behavior d. that the brain represents a new frontier for understanding and developing leadership potential
A channel of distribution must include several kinds of intermediaries and collaborators.
Answer the following statement true (T) or false (F)
A large software manufacturer attempts to lock in customers by making it difficult for them to substitute their software with one from another company. The strategy used by the company is referred to as ________.
A. standardization strategy B. switching costs strategy C. bait-and-switch strategy D. low cost operation strategy E. marketing strategy
External correspondence
A) Letters B) Memos