Which philosopher developed the "greatest happiness principle"?
a. Immanuel Kant
b. Adam Smith
c. John Stuart Mill
d. Jeremy Bentham
.C
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________ refers to the means by which firms attempt to inform, persuade, and remind consumers—directly or indirectly—about the products and brands they sell
A) Human resource development B) Marketing communications C) Financial management D) Operations management E) Planning
A static budget is used to measure the efficiency of a manager whereas a flexible budget is used to measure the effectiveness of a manager
Indicate whether the statement is true or false
Which of the following is NOT one of the main goals of supplier management?
a. to ensure the supplier meets quality standards b. to promote ethical behavior c. to maximize the total costs d. to develop innovative products/processes
In successful organizations, ________.
A. high efficiency and high equanimity go hand in hand B. high efficiency and high effervescence go hand in hand C. high efficiency and high effectiveness go hand in hand D. high efficiency and high accessability go hand in hand