Limited effects theories argue that the influence of media is minimized by
A. the amount of time an audience member spends consuming media
B. audience members' associations and group affiliations
C. audience members' particular selections of media content
D. All of the answers are correct.
Answer: B
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“Let us never negotiate out of fear. But let us never fear to negotiate.”
This line from President John F. Kennedy’s Inaugural Address is an example of a. antithesis b. a mnemonic phrase c. alliteration d. a metaphor
Ryan is a proud member of PETA (People for the Ethical Treatment of Animals) and is strongly supporting a law to increase penalties for animal cruelty charges. This is a good example of which function of attitudes?
a. utilitarian b. ego-expressive c. knowledge d. value expressive
Speaking notes should include all of the following EXCEPT __________.
a. hard-to-remember statistics b. delivery cues to help trigger memory c. information from presentational aids d. long quotations
Research indicates that listeners are more likely to be persuaded by evidence that is new to them than by facts and figures they already know.
Answer the following statement true (T) or false (F)