Point-of-purchase materials is a sales promotion activity aimed at
A. a company's own sales force.
B. intermediaries.
C. retailers.
D. distributors.
E. final consumers.
Answer: E
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A. product standards B. entry barriers C. switching costs D. brand value E. technological dependency
Exit champions are often reluctant to gather hard data about a venture because it might kill the project.
Answer the following statement true (T) or false (F)
A specialized federal court is
a. a U.S. district court. b. a U.S. court of appeals. c. a U.S. claims court. d. none of these.
The failure of one party to perform a contract entitles the other party to rescind it
Indicate whether the statement is true or false