Which of the following best describes the value chain of a company?

A) the collection of businesses and products that make up the company
B) profits earned by the cash cows and stars in the company's business portfolio
C) touchpoints at which a company or brand interacts with its consumers
D) the series of departments that design, produce, market, deliver, and support the company's products
E) a network made up of the company, its suppliers, and its distributors working together to deliver customer value


D

Business

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When samples are mailed or delivered door-to-door, which form of sampling is being used?

A) in-store distribution B) direct C) bonus pack D) cross ruffing

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Raj, a sales representative for a software firm, Orion, is giving a sales presentation to Marion, a buyer for a large manufacturing firm, Global-Tech

A sales agreement between the two firms would establish a partnering relationship and a strategic alliance. Which of the following questions is most important to Marion as she makes a buying decision? A) Is Raj a well-qualified sales representative? B) Can Raj be trusted to offer viable solutions? C) Will Raj's product be delivered in a timely manner? D) What competencies can Orion provide to Global-Tech? E) Are the values and principles of Orion and Global-Tech similar?

Business

Brenda wants to create teams in her office that perform well and have members who are dedicated to their team. What can she do to try to make performance and commitment as high as possible within her teams?

A. increase the complexity of the tasks team members must complete B. increase opportunities for team members to work independently C. eliminate concrete guidelines for task completion and procedures within the team D. simplify the types of tasks that team members must complete E. require team members to share all information even if it seems unnecessary

Business

Internal variations, as a cause of product variation, come from ______.

a. wear and tear of production equipment as it ages b. environmental factors c. government regulations d. company procedures

Business