_______ pauses are generally ineffective and are likely to make you appear hesitant, unprepared, and unsure of yourself

a. All
b. Most
c. Filled
d. Unfilled


Answer: c

Communication & Mass Media

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What is of big concern for advertisers?

A. the economic status of media consumers B. the race of media consumers C. the health and wellness of media consumers D. the morality of media consumers

Communication & Mass Media

Hashim has been asked by his school's student government association to plan a health campaign targeting incoming freshman. He notices that many new students drink even though they are underage. Hashim therefore ________ to be reducing underage and binge drinking.

A. targets his audience B. identifies his channels C. conducts his campaign D. defines his goal

Communication & Mass Media

To improve our self-concept, the book recommends that we use self-reflection and that we

seek feedback. Explain the steps involved in each. What will be an ideal response?

Communication & Mass Media

When newspapers don’t have readers’ representatives, the editor usually handles complaints

a. True b. False

Communication & Mass Media