Claims of policy generally contain the word should and speak of an "ought" condition.

a. true
b. false


Answer: a. true

Communication & Mass Media

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In the action step of the motivated sequence, you tell the audience what they should do to alleviate the

problem you have identified earlier in the presentation. Indicate whether the statement is true or false

Communication & Mass Media

Ethos is emotional appeal

Indicate whether the statement is true or false

Communication & Mass Media

Schemas serve four important functions for news consumers, these include: They help people organize and evaluate new information, fitting it into their already-established perceptions. People do not have to construct new concepts when familiar information is presented in the news

Indicate whether the statement is true or false

Communication & Mass Media

A speaker can have high credibility on one topic and low credibility on another topic.

Answer the following statement true (T) or false (F)

Communication & Mass Media