If Pij = the production of product i in period j, then to indicate that the limit on production of the company's three products in period 2 is 400,
a. P21 + P22 + P23 ? 400
b. P12 + P22 + P32 ? 400
c. P32 ? 400
d. P23 ? 400
b
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Four important design elements to consider when creating slides include all of the following except
A) choosing color. B) selecting background designs. C) writing content. D) selecting fonts and type styles. E) choosing artwork.
________ occurs when product or service producers cut out intermediaries and go directly to final buyers or when radically new types of channel intermediaries displace traditional ones
A) Extensive distribution B) Multichannelization C) Disintermediation D) Inclusive distribution E) Cross merchandising
Companies who measure their carbon footprint as a baseline for an internal environmental plan are often given accolades for taking the first step, but then they do nothing more about it
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A downside of publicity is that:
A. it is often perceived by consumers as an untrustworthy and unethical practice. B. the marketer has no control over how the media present the company or its products. C. it is a highly expensive affair. D. it lacks proper planning.