Marketers will often decide which population segments to target based on income because income determines consumer
A. purchasing power.
B. education level.
C. occupational level.
D. desirability.
E. marketing influence.
Answer: A
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The following are stakeholders of a company, except:
A) suppliers of raw materials B) foreign governments for a non-international company C) the media D) contributors to a charity
When Starbucks CEO Howard Schultz was a child, he witnessed his family struggle after his father was hurt on the job. As a business leader now, Schultz provides comprehensive health insurance to all employees, even part-time workers. Schultz’s authentic leadership in this way is an example of ______.
A. balanced processing B. positive psychological capacities C. a critical life event D. management by exception
Assume a corporation has 3,000 shares of $4 par common stock outstanding. The corporation declares an 8% stock dividend. At the time of declaration, the market value of their stock was $6 . What is the appropriate journal entry?
a. Debit Stock Dividends $1,440, credit Stock Dividends Distributable $960 and credit Paid-in Capital in Excess of Par-Common Stock $480. b. Debit Stock Dividends $960, credit Stock Dividends Distributable $960 c. Debit Stock Dividends Distributable $960, debit Paid-in Capital in Excess of Par-Common Stock $480 and credit Stock Dividends $1,440. d. Debit Stock Dividends Distributable $960, credit Stock Dividends $960. e. Debit Stock Dividends $1,440, credit Stock Dividends Distributable $480 and credit Paid-in Capital in Excess of Par-Common Stock $960.
The Federal Trade Commission (FTC) and U.S. Postal Service have rules that govern the use of ________ plans whereby a company proposes to send merchandise to consumers and expects payment unless a consumer sends a notice of rejection or cancellation.
A. contradictory option B. unsubstantiated order C. negative option D. unsolicited order E. false substitution