A counseling service records the number of calls to their hotline for the last year. Based on MAD, which of these models does the best job of forecasting?
Month Demand
January 111
February 127
March 146
April 159
May 165
June 165
July 178
August 182
September 191
October 208
November 223
December 228
A) A simple moving average of three periods
B) A simple moving average of five periods
C) A weighted moving average of .7, .2, .1
D) A weighted moving average of .5, .2, .2, .1
Answer: C
You might also like to view...
Under the revised version of the OECD's Principles of Corporate Governance, institutional investors are specifically urged to disclose their corporate governance policies so the public can better understand how they are using their voting rights.
Answer the following statement true (T) or false (F)
List and describe the hierarchy of management levels.
What will be an ideal response?
Describe the powerful assurances of the practice of entrepreneurship.
What will be an ideal response?
The external environment _____.
A. can be controlled in much the same manner as the internal marketing mix B. cannot be influenced by marketing managers C. does not change over time D. does not have an impact on Fortune 500 companies E. must be continually monitored by marketing managers