For what purpose do organizations typically review applicant résumés?
A. as a way to control the content of the information and the way it is presented
B. as a way to obtain an objective source of information
C. as a basis for deciding which candidates to investigate further
D. as a substitute for interviews
E. as a way to avoid the cost of administering tests related to job performance
Answer: C
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When a company has available-for-sale debt securities, the interest income pattern in the income statement is identical to the interest income pattern under the held-to-maturity classification.
Answer the following statement true (T) or false (F)
Which of the following is not identified as an insight from empathic design?
a. work-arounds, or ways that users have developed to cope with imperfect situations b. ways in which users have customized the product to their own needs c. unique usage situations for the product d. identification of what the high-tech company is technologically capable of delivering e. circumstances that prompt people to use a product or service
A ________ is a type of reseller, a business that buys from other businesses but does not significantly alter the form of the products it buys.
A. producer B. wholesaler C. consumer D. factory E. manufacturer
Which of the following represents psychographics segmentation?
A. Based on regional variables such as region, climate, population density and population growth rate. B. Based on variables such as age, gender, ethnicity, education, occupation, income and family status. C. Based on variables such as values, attitudes and lifestyles. D. Based on variables such as usage rate, usage patterns, price sensitivity and brand loyalty.