Define perception and briefly explain the role it has in communication

What will be an ideal response?


Perception involves selecting, organizing and interpreting information to give personal meaning to our communication. This relates to communication, because our experiences give meaning to our
communication, and that also influences how we communicate with others.

Communication & Mass Media

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The appeal of the PNC Financial Services Group Inc "CPI" website is based on:

a. Surprise b. Interactivity c. "Warm" color schemes d. Thrift and value

Communication & Mass Media

In which type of culture does the text say apologies are most important?

a. culture has no effect on the importance of apologies b. high individualist c. low context d. high collectivist

Communication & Mass Media

Identifying all issues, prioritizing issues, establishing a settlement range, and developing strategies and tactics are all part of which of the following negotiation strategies presented in the reading by Acuff?

A. Plan the negotiation B. Adopt a win-win approach C. Maintain high aspirations D. Ask lots of questions, then listen with your eyes and ears

Communication & Mass Media

Which of the following describes the type of communication that is not sanctioned by an employer but that arises from the social interactions of its members?

A. informal B. downward C. lateral D. casual

Communication & Mass Media