Which of the following is an example of a discount promotion given to members of the distribution channel?
A) incentive programs
B) trade shows
C) co-op advertising
D) SPIF programs
E) promotional products
C
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The second stage of creating an outline for your speech is to create the full ______ outline.
a. sentence b. word c. idea d. theme
When Yolanda went shopping, she paid a lot to buy a jacket that had a well-known designer's tag attached to it. After a few days, she came across a store-brand jacket that looked similar but was one-fifth the price of the one she had bought
She didn't give this a second thought because she was convinced that the designer label she had bought was worth it. What does this suggest about consumer psychology?
In the appraisal process, which step should a supervisor undertake after establishing and communicating expectations for performance?
A. Observe and measure individual performance against standards B. Establish and communicate standards for measuring performance C. Reinforce performance or provide remedies D. Determine what a department or a work group should accomplish
Which of the following is NOT a way of understanding the nature of demand curves?
a. Research. b. Analyzing parallel situations in other locations. c. Trial and error. d. Analyzing parallel situations in comparable services. e. Analyzing competing demand positions.