During which era of marketing's evolution did customers find themselves with more buying options and therefore able to make purchasing decisions?
A. production-oriented
B. economics-oriented
C. value-based marketing
D. sales-oriented
E. market-oriented
Answer: E
You might also like to view...
Which of the following is not appropriate to include in the conclusion of a speech?
A. a signal phrase to cue listeners about the wind-up B. "Thank you" C. a call to action D. details you forgot from earlier E. a little upbeat story or a quotation
An increase in the unit sales price will increase unit variable price
Indicate whether the statement is true or false
Which of the following is true of dissonance?
A. It is likely to result in a consumer buying the same product next time. B. It is less likely to occur when a consumer has repeatedly purchased the same product. C. It is more likely to occur with low-involvement products. D. It occurs in the adoption process after a consumer becomes interested in a product. E. It discourages a consumer from considering information once a purchase is made.
________ is a necessary task in keeping the team informed because team membership can change.
A. Frequent team members B. Goal setting C. A daily newsletter D. Micromanagement E. Keeping documentation