Which of the following is NOT a part of the goals of a conclusion?
a. Summarize the speech’s main points
b. Leave the audience with a vivid impression
c. Provide a sense of closure
d. Introduce new information
d. Introduce new information
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Persuasion based on our need for solutions in a results-oriented world is best categorized as which aspect of the American value system?
a. Efficiency, practicality, and pragmatism b. Effort and optimism c. Change and progress d. Ethical equality
Why is public relations referred to as the fifth "P" of marketing strategy?
A) It provides third-party endorsements. B) It serves the public interest and generates public goods. C) Public relations can help pull the company into the market. D) It refers to audiences as "publics" rather than "consumers." E) Public relations is a management process.
Multiple input channels require:
a. separate faders b. separate preamps c. separate VU meters d. both A & B e. both A & C
Oral communication skills are in high demand in the work place.
Answer the following statement true (T) or false (F)