According to the authors, preparing an effective speech is best done by keeping in mind two principles of public speaking. The first principle is that thorough preparation leads to better delivery and greater confidence
The second principle is that every public speech is a blend of _______.
a. content, clarity, and impact
b. organization, content, and support
c. content, organization, and delivery
d. organization, spontaneity, and clarity
c
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The cost for the advertiser to the publisher when an ad is clicked is called ______.
A. cost per point B. cost per click C. cost per thousand D. click through rates
If you wanted to make statistical information more accessible to listeners, bar graphs are particularly effective
Indicate whether the statement is true or false
The background, knowledge, attitudes, experiences, and philosophies shared by the speaker and audience is called __________________.
a. common ground c. shared understanding b. personalization d. perspective
In the context of telling stories to a physician, which of the following statements is true about older patients compared with younger patients?
A. They dislike engaging in painful self-disclosure. B. They refrain from disclosing seemingly irrelevant matters such as family finances. C. They reveal more current symptoms. D. They give significantly longer presentations and narratives.