If the consumer knows the risks associated with the use of a product and still chooses to use it he is:
a. assuming the risk and thus relieving the manufacturer of liability b. assuming the risk, but not relieving the manufacturer of liability
c. still able to sue if the manufacturer if injured because of ultimate liability d. still able to sue the manufacturer if injured because of absolute liability
e. none of the other choices are correct
a
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Ray is the leader of a non-profit organization that supports education for underserved populations in your community. You volunteer regularly with this organization and see Ray almost every day you are volunteering. Yesterday Ray asked you to take on a lead volunteer role, stating that your commitment to the organization and interaction with Ray have shown him he can count on you. You agree to step into this lead volunteer role. You and Ray have just entered which phase of leadership making?
A. mature partnership phase B. acquaintance phase C. scripted partnership phase D. stranger phase
A major reason why Best Buy stopped using ___________ is because consumers perceived the redemption process as too complicated. It was also easy for them to forget about. Therefore, it had minimal use as a sales promotion method.
A. cents-off offers B. premiums C. buy-back allowances D. rebates E. demonstrations
Which of the following is true about the relation between promotion blends and the promotion target?
A. Pushing within the firm involves promotion to employees, especially salespeople. B. Promotion to intermediaries emphasizes personal selling. C. Pushing in the channel means using normal promotion to intermediaries. D. Service-oriented companies often try to design ads targeted at customers that also communicate to their own employees. E. All these answers are correct.
What is the "procuring cause of the sale"?