To be successful, a topic must be appropriate the audience, speaker, and _____
Fill in the blanks with correct word
occasion
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The most important event in the development of modern U.S. public relations is ________
A) the Boston Tea Party B) the Industrial Revolution C) the ratification of the Constitution and the Bill of Rights D) the growth of public education E) Crystallizing Public Opinion
According to Aristotle, the process of discovering, in any particular case, the available means of persuasion is called
A) pathos. B) logos. C) ethos. D) rhetoric.
Radio programming in the 30s, 40s and 50s was the so-called:
A. On Golden Pond B. Golden Years C. Old School Years D. Golden Age E. all of these F. none of these
Identify the Nielson acronym PPL:
A. possible potential listener B. pretty popular listenership C. portable people meter D. all of these E. none of these