In order to succeed, a corporate social responsibility program must be adopted and enacted by all of the functional areas within a firm.
Answer the following statement true (T) or false (F)
True
Within many organizations, the marketing department is primarily responsible for the ideas and strategies that comprise a CSR program. However, to succeed, a CSR focus must be adopted and enacted by all of the functional areas within a firm.
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If a company mistakenly forgot to record depreciation on office equipment at the end of an accounting period, the financial statements prepared at that time would show:
A. Assets overstated and equity understated. B. Assets, net income, and equity overstated. C. Assets overstated, net income understated, and equity overstated. D. Assets and equity both understated. E. Assets, net income, and equity understated.
Alpha Investments, Inc., offers to buy Beta Computer Corporation. On May 1, Beta gives Alpha copies of Beta's financial statements for the previous year. The statements show an inventory of $1 million. On May 15, Beta discovers that the previous year's inventory is overstated by $500,000, but does not inform Alpha. On June 1, Alpha, relying on the financial statements, buys Beta. On June 10, Alpha discovers the inventory overstatement. Can Alpha succeed in a suit against Beta for fraud?
What will be an ideal response?
Which of the following is NOT true of direct selling?
A) It is one of the oldest forms of nonstore retailing. B) It often employs the use of catalogs and other forms of direct mail. C) It consists of face-to-face selling. D) It involves selling to customers in their homes or where they work. E) It can take the shape of a house party, where a host sells to friends inside his or her home.
In the context of customer relationship management,__________assists with tasks such as tracking customer interactions and analyzing sales forecasts
A) salesforce automation B) eCRM C) survey management D) automated customer service