Which of the following is NOT true regarding how a poll is conducted?

A) Polls conducted on street corners are not worth much statistically.
B) Mail surveys are flawed unless pollsters follow up on those who didn't answer.
C) Surveys taken in shopping malls are statistically flawed.
D) It makes no difference whether the poll is done on the telephone or face to face.


Answer: D

Communication & Mass Media

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Stockholders who manage their funds by looking at a wide variety of media sources for information are reducing their ______________ according to Weick.  

Fill in the blank(s) with the appropriate word(s).

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Communication & Mass Media