Use quotation marks to enclose _____________ quotations
a. direct
b. indirect
c. all
d. financial
a
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When voluntary export limits are imposed on the world's chief exporter
a. the exports of the nonrestrained suppliers may be deterred. b. a trade diversion effect may occur. c. the exports of the non-restrained suppliers may not be deterred. d. a trade diversion effect will not occur.
Rather than give his delivery drivers a drug test before allowing them to drive each day, Eric has each driver undergo a medical exam that includes testing their individual reaction time. Eric is giving his drivers a(n) ______ test.
A. physical skills B. fitness-for-duty C. genetic D. interest
A church targeting different demographic groups to increase attendance is an example of ________
A) affinity marketing B) not-for-profit marketing C) societal marketing D) evangelism marketing E) affiliate marketing
Marketers for Alive!, a new sports energy drink, have hired teams of college students to encourage friends and classmates on campus to try the new product
The students have been directed by Alive! to promote the new drink without revealing that they are contracting with the company. Alive! is most likely to be accused of which of the following unethical marketing strategies? A) falsification B) shilling C) evangelist marketing D) viral marketing E) defacement