Which of the following routes does the elaboration likelihood model suggest will be taken by a person who is motivated (interested and involved) in persuasion?
A. middle route
B. roundabout route
C. peripheral route
D. central route
D. central route
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Research on first impressions has shown
a. once a first impression has been made, it is nearly impossible to change. b. once a first impression has been made, twice as much information is needed to reverse it. c. first impressions are formed in the first 30 seconds of meeting someone. d. a lasting first impression is more important than the interview itself.
In a Poisson probability problem, the rate of errors is one every two hours. To find the probability of three defects in four hours,
A. ?= 1, x = 4. B. ?= 2, x = 3. C. ?= 3, x = 2. D. ?= 3, x = 6.
Marketers of retail giants such as Walmart have learned that people tend to buy certain products at the same time, for example, toothpaste and dental floss or paper towels and paper plates. Knowing this, Walmart will promote and display these products together. To uncover these customer purchasing patterns, marketers use
A. qualitative research. B. data mining. C. data isolation. D. sentiment mining. E. secondary data collection.
A withholding allowance for the employee and each dependent is exempt from gross earnings and not subject to federal income tax. The monthly deduction for this allowance is $283.33 . Darla Olson claims herself and two dependents. Compute the total amount of Olson's allowance