A speech to persuade can seek to influence, __________, or modify audience members' feelings, attitudes, or beliefs. 

A. deter
B. reinforce
C. teach
D. undermine


B. reinforce

Communication & Mass Media

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Communicating cultural values to later generations is called __________ transmission

Fill in the blank with correct word

Communication & Mass Media

___________ relates directly with legislatures and regulatory agencies on behalf of the organization

a) Government affairs b) Public affairs c) Media relations d) Community relations

Communication & Mass Media

Name one key lesson learned from Belmont University’s SVA campaign.

What will be an ideal response?

Communication & Mass Media

Organizations build an identity and an image through stories, slogans, phrases, etc. The most common two ways an organization transmits its identity is through the valuing of either:

A. Things or people B. Images or money C. People or beliefs D. Ideas or relationships

Communication & Mass Media