Value analysis is a program started at General Electric in the late 1940s and credit is given to Mr. Larry Miles who has been called the father value analysis
Indicate whether the statement is true or false
true
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Which of the following is a behavioral segmentation variable?
A. lifestyle changes B. a new member of the household being born C. a large family that collectively showers 15 times a day D. convenience of taking a shower E. a large family of 15 people in a household
Weston, Inc., produces widgets. To manufacture a new type of widget, it took 23 iterations before the process reached a steady state of 13 hours. If Weston has a 97% learning rate, use the logarithmic approach to calculate the time it took to manufacture the first widget.
a. 15.40 hours b. 13.28 hours c. 12.23 hours d. 14.92 hours
HMOs typically pay network physicians or medical groups a fixed annual or monthly payment for each member, regardless of the frequency or type of service provided. This payment is called a
A) pro-rata charge. B) persistency bonus. C) capitation fee. D) corridor payment.
When the manager of a RadioShack electronics store decides to accept American Express credit cards from its customers, what is the decision about?
A. Product B. Promotion C. Place D. Price