To become a negotiable instrument, a draft must conform to the following requirements EXCEPT:
A) it must be in writing and signed by the maker or drawer
B) it must be payable to order or to bearer
C) it must be written in English
D) it must be payable on demand or at a fixed or determinable future date
Answer: C
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When a manufacturer offers a special promotion to other companies for their use and not for resale, it is a:
A) consumer promotion B) bonus program C) trade promotion D) brand awareness program
Which of the following is most likely to appear on the responsibility report for a manufacturing production supervisor?
A) direct labor costs B) factory rent C) advertising costs D) depreciation
The portfolio test for ads assumes that
A. field and laboratory tests produce the same results. B. reliability and validity are the most important parts of the testing process. C. a consumer will closely scrutinize all ads that he or she sees. D. there is no contextual difference between an animatic rough and a photomatic rough. E. ads that yield the highest recall are the most effective.
Robert is the vice president of a medium size corporation that operates retail sporting goods
stores in seven states. Robert has considerable stock that he purchased and received over the years while working there. Robert has purchased no stock for the last three years because all his excess funds have gone for college expenses for his oldest son. Robert's daughter will begin college in the fall, and Robert needs to sell some stock. Robert knows that one of the retail locations where the corporation owns the real estate was once used as a toxic dump. The corporation is legally obligated to clean up this site, and the costs will have a material effect on the corporation's net income for several years. This information is not yet public. Robert can: A) Sell his stock only if he tells the purchaser about the liability for cleaning up the toxic waste. B) Sell his stock only if he gets prior clearance from the Securities and Exchange Commission. C) Sell his stock only to an accredited investor. D) Freely sell his stock without any liability because it has been more than six months since he purchased any stock. E) Not sell his stock under any circumstances until the information about the toxic waste becomes public.