The concept of improving the reputation and citizenship of employers is called _____________ responsibility
a) corporate social
b) technological
c) corporate philanthropic
d) economic
a
You might also like to view...
Answer the following statements true (T) or false (F)
1. Motive Appeal Topic Points help you organize messages. 2. Motive appeals are more than 2,000 years old. 3. The need for sex is a motive appeal. 4. The need to dominate is a motive appeal.
Term for reaching a small segment of an audience in the hopes that the small segment will have particular interests that will be attractive to an advertiser
A. targeting B. programming C. narrowcasting D. both A & B E. all of these F. none of these
An internal preview is ____
A. a kind of connective that links parts of the speech by previewing what has been covered so far. B. a kind of connective that links parts of the speech by forecasting the points that are yet to be developed. C. a kind of connective that links parts of the speech by providing a sense of unity. D. All of these answers are correct. E. None of these answers are correct.
The practice of forcing exhibitors (theater owners) to rent a studio's less lucrative films in order to get its sure-fire box office successes is called ________
A) block busting B) vertical integration C) block booking D) bully booking