The concept of credibility is similar to Aristotle’s notion of ______.
a. pathos
b. logos
c. ethos
d. kairos
c. ethos
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A grouping that sees itself as distinct but is still part of the larger culture is termed a ________.
Fill in the blank(s) with the appropriate word(s).
All of the following represent Levels (contexts) of communication, EXCEPT
a. Interpersonal b. Mediated mass communication c. Organizational communication d. Familial communication
The best way to find a “big picture” story is to ______.
A. look for patterns in stories written about a subject B. ask for reader suggestions on what to cover C. let your sources tell you how to cover an event or topic D. follow up on theories posted on social media
Marshall McLuhan’s statement that “the medium is the message” best illustrates _________
a) the need for good content in the media b) a technological deterministic perspective c) the important role of media texts d) a cultural deterministic perspective