Answer the following statements true (T) or false (F)

1. Power is always symmetrical in a relationship.
2. Some people are born powerful.
3. When you empower someone, you lose power yourself.


1. False
2. True
3. False

Communication & Mass Media

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Research on the benefits and challenges of social media indicates that

a. some benefits of communicating via social media significantly outweigh the costs. b. social media sites do not increase the amount of contact with loved ones. c. the use of social media to communicate maximizes the perception of differences due to gender, age, social class, and ethnicity. d. social media adds richness to interpersonal messages due to the lack of nonverbal cues. e. all of the above.

Communication & Mass Media

An organization wants to gauge the response to its latest series of advertisements for a new line of products. What media would best suit their requirement?

a) Online b) Print c) Broadcast d) Outdoor

Communication & Mass Media

Recall the discussion of special events and so-called "pseudoevents" from Chapter Nine. Was the Yahoo! billboard tactic a pseudoevent?

What will be an ideal response?

Communication & Mass Media

Informative speakers, in an attempt to appear highly knowledgeable of their topic, routinely strive to make at least five valid points in a speech.

Inddicate whether the statement is true or false.

Communication & Mass Media