Service ________ means that a firm cannot store its services
A) intangibility
B) perishability
C) inseparability
D) variability
E) personalization
B
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A ________ is a sales force promotion tool that aims at inducing the sales force or dealers to increase their sales results over a stated period, with prizes (money, trips, gifts, or points) going to those who succeed
A) trade show B) frequency program C) sales contest D) sweepstake E) patronage award
Find the area under the normal curve between the Z values 0.37 and 0.51.
A. 5.07% B. 4.10% C. 17.23% D. 19.99%
What organization was created in 1918 to educate the public about nonprofit organization behavior in order to reduce incidents of charity fraud?
A. BoardSource B. Independent Sector C. Internal Revenue Service D. National Charities Information Bureau
What benefits do businesses expect o gain from cross-sector and cause-related marketing?
What will be an ideal response?