In negotiations with Diamond Refining Company, Coastal Oil, Inc., insists that their contract be drafted according to certain plain language laws. These laws concern the phrasing of
A. contracts that include unfamiliar legal terms.
B. ads that contain vague guaranties.
C. instruction manuals that are difficult to follow.
D. epithets that are too colorful.
Answer: A
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What function does the receiving department serve in the revenue cycle?
When developing a bad news message regarding organizational news, what should be done to minimize long-term financial implications?
A) Be open and transparent. B) Seek expert advice. C) Use multiple channels to reach affected audiences. D) Look for positive angles. E) Match your approach to the situation.
Who among the following is most likely to recognize actions as unethical?
a. Rebecca has noticed that most of her colleagues often use office supply for personal use. b. Jason has noticed that all his managers agree that it is okay to plagiarize to a small extent. c. Sarah's organization does not provide any guidelines on ethical behavior. d. David has noticed for the first time a colleague misrepresenting data in a report.
Which of the following statements regarding segmentation bases is most accurate?
A. Marketers should use segmentation bases in this order to reduce potential costs: behavioral, demographic, psychographic, and geographic. B. Behavioral segmentation is based primarily on personality. C. The identification of demographic variables is more objective than the identification of psychographic variables, which is more subjective. D. Psychographic segmentation is based primarily on product features. E. The identification of psychographic variables is more objective than the identification of demographic variables, which is more subjective.