Radio stations use call out research to
a. choose which songs to play.
b. develop promotional materials.
c. determine which DJ is most popular.
d. choose a new format for the station.
a
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Which of the following is considered an ethical strategy of persuasion?
A) claiming that an issue is more urgent than it actually is B) withholding information or arguments that don't support your point C) "loading the deck" so as to give the illusion of choice to the listeners D) using unsound appeals E) moving from education to commitment
Effective communication skills are highly valued by employers because __________.
A. interviewers like to have good conversations with interviewees B. public speaking is becoming a larger part of corporate life C. our economy is increasingly dependent on information communicated effectively D. public messages are increasingly complex, and effective interpretation is difficult
Communication scholars Stanley Jones and Elaine Yarbough analyzed 1,500 acts of touching that can be grouped in to seven overreaching types. Which type is used when the touch becomes part of a persuasive goal to get the person touched to respond?
a. touch as control or influence b. touch as function c. touch as accidental d. touch as ritual
Which of these options is better when group cohesiveness and interpersonal relationships are important?
A. Teleconferences B. Face-to-face meetings